Publisher's Synopsis
The planet has reached a critical point and it is up to us all to innovate and drive change in all aspects of life, including how we design, produce and purchase our clothing. The fashion industry and its procedures are changing rapidly thanks to the visionary mindset of innovators, the renewal of industrial processes, and a reconsideration of existing values. More and more customers are demanding the clothes they buy to be socially and environmentally aware: no child labour, minimal ecological impact, and safe working conditions are the basis of the sustainable values that customers are expecting from fashion companies. This book provides all the necessary insight for designers, fashion companies, retailers, and consumers that want to become more sustainable. It includes a comprehensive overview of the current actions taken by pioneering designers and brands, and how they are integrating basic sustainable principles, as well as eco- friendly and repurposed materials, to create a new generation of fashion products, including information on different fabric types, alternative production methods, and practical care advice for garments.
